NBC & CBS Late-Evening Lineups Reduced Premiere Week, ABC Growing

Nine in the past, ABC brass required to dump Nightline for David Letterman. Boy, aren’t today’s bigwigs in the organization happy that didn’t happen. The veteran ABC newsmagazine beat both CBS’ Late Show With David Letterman and NBC’s The Tonight Show With Jay Leno among grownups 18-49 throughout premiere week the first time ever. Nightline, which airs from 11:35 PM-evening time, saw its audience grow 7% versus. last fall to 3.9 million. In grownups 19-49, it averaged 1.3 million, despite a year ago. Its companion, Because Of Due To Jimmy Kimmel Live appeared to become strong in the gate, drawing its second-greatest premiere week audience ever (1.8 million) and 790,000 grownups 18-49, up 5%. In comparison, NBC’s Tonight Show With Jay Leno and CBS’ Late Show With David Letterman were neck-and-neck in 18-49 (1.07 million versus. 1.05 million) but both lower double-amounts, 20% (Leno) and 16% (Letterman). In general audiences, Leno (3.6 000 0000) was off by 4%, Letterman (3.2 million) by 15%. CBS’ ratings declines moved towards the 12:35 AM shows. Somewhat remarkably, NBC’s youthful-skewingLate Evening With Jimmy Fallon, which has stood a great year designated having a first best music/comedy/variety series Emmy nomination, was lower 16% in 18-49 to 695,000. CBS’Late Late Show With Craig Ferguson (607,000) was lower an even more modest 7%. NBC was hurt having a weakened prime time lead-in heading into local news. The network averaged a few demo rating inside the 10:30 half-hour the other day, versus. a few.7 for ABC and CBS.